About Us

Rettler Insurance Group is your local independent insurance agent serving clients in Wisconsin. We proudly serve the West Bend, Wisconsin community and provide affordable and reliable insurance choices that are tailored to fit your unique needs for auto insurance, home insurance, life insurance, and business insurance.

At Rettler Insurance Group, we pride ourselves in being honest and reliable insurance advisors. With over 10 years of experience, we are well-versed in the insurance industry and will guide you on what insurance coverages you need to protect what you value most. Our main focus is to educate you about the coverage options available to you and help you pick the best coverages that fits all of your needs.

Agency Principal, Susan Rettler, began her insurance career in 2007. During her nine years of handling claims, she worked with really good insureds who had received bad advice from agents who only saw dollars, and not sense. As a result, she decided to take her expertise and use it to educate and consult those who need insurance. Because of her claims experience, Susan’s main goal is to educate people about their insurance coverage to prevent future insurance problems.

Susan chose to become an agent so that she could guide people into choosing coverages that are right for them. After her claims experience, she spent some time working as a Farmers agent and then as an agent working for an independent agency. Both work experiences have taught her so much and have prepared her to be an honest and reliable insurance advisor. The combination of claims and agent experiences are what makes her and The Rettler Insurance Group, the right agent for you. Let Rettler Insurance Group, be your expert insurance resource for all your insurance needs!

An Independent Advantage

We are Independent Agents in West Bend, Wisconsin, free to choose the best carrier for your insurance needs. We do not work for an insurance company; we work for you. We work on your side when you have a loss and follow through to see that you get fair, prompt payment and service. Rettler Insurance Group represents a carefully selected group of financially strong, reputable insurance companies. Therefore, we are able to offer you the best coverage at the most competitive price.

What is an Independent Insurance Agent?

When you decide to buy a car, you wouldn’t purchase the first one you see. What if one day the automobile industry decided to make only one type of car, one make and one model. You wouldn’t have a choice!

The same situation holds true for insurance. You need insurance to drive a car, to purchase a house, to protect your family’s financial future and to run a small business. But if there was only one insurance company that offered only one type of insurance, you wouldn’t have a choice. The only solution would be going to that one company.

With an independent insurance agent, you have choices. Independent agents are not tied to any one insurance company. One of the advantages of using an independent agent is that he or she works to satisfy your needs. You are using an expert for an important financial decision.

An independent agent has several companies that he or she can approach to get you the best coverage at the best price. And your independent agent will know the companies with the most efficient claims departments to recover your losses as quickly as possible.

When you buy insurance, you want an advocate who will properly assess the risks you face and give you an objective analysis of the marketplace, because it’s up to you to make the final choice.

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